Posts Tagged “数据”
Canada B2C E-Commerce
by MarsOcean on February 13, 2007
http://www.emarketer.com/Reports/All/Em_ecom_canada_b2c_jan07.aspx?src=report_head_info_sitesearch
B2C Sales for Asia-Pacific Region
by MarsOcean on February 13, 2007
Online Ads: A Source of Further Learning for Consumers（转载）
by MarsOcean on December 19, 2006
8%的消费者把广告当作当作可供将来参考学习的信息； 只有4%的消费者把广告当作发现产品的途径； 61%的消费者是在看过广告后过了一阵子再去访问那个网站的； 67%会去实体店面看看这个产品先 数据以后可能会有用：） 自己以前做过一个调查，中国，广告带来的Visitor中，假如有一个马上进行了购买，那么大致可以估算之后一个月左右还会有另外4个Visitor会进行购买（他们也是从那个广告来的，但是没有马上购物）。 下文转载自http://clickz.com/showPage.html?page=3623878#Scene_1 Online Ads: A Source of Further Learning for Consumers By Enid Burns | November 7, 2006 Online advertising ROI (define) could be off if it doesn’t take into account subsequent Web site visits (…)
The Mouths Have It (转载自Emarketer)
by MarsOcean on December 16, 2006
最近发现不少收藏的网址失效……所以还是拷贝下来吧。 简单讲下面这篇内容为：口碑营销主要还是通过面对面的交流传播信息，其次是电话，较少通过Email这种东西。 （转载自 http://www.emarketer.com/Article.aspx?1004377) DECEMBER 18, 2006 It is still a good idea to look someone right in the eye. The Internet has been highly promoted as a word-of-mouth (WOM) medium, but according to Ed Keller, CEO of the Keller Fay (…)
